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PRODUCT STRATEGY · POSITIONING · STORYTELLING

I help teams find the through line.

Clearer positioning. A stronger story. A practical next step. I help teams connect the dots when products and ideas get complicated.

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WAYS TO WORK TOGETHER

Bring the
messy middle.

Product Direction Intensives

A focused half- or full-day session to align priorities and define what comes next.

Positioning + Storytelling

A clear, compelling story for your product, portfolio or idea.

Strategic Consulting

An experienced partner for complex questions, key decisions and new directions.

THE MCSHANE METHOD

A way through complexity.

  1. Find your rhythm

    See what’s working, what’s getting stuck and where to focus.

  2. Uncover the through line

    Connect your product, audience and story.

  3. Choose a way forward

    Turn those insights into clear decisions and a plan your team can use.

ABOUT MEGAN

Strategist.
Storyteller.
Pattern finder.

My career spans product strategy, marketing and storytelling, including years at Microsoft. Today, I partner with leaders who need a fresh perspective when the answer isn’t obvious yet.

More about Megan

HAVE SOMETHING IN MIND?

Let’s talk.

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